Real-Time Messaging Startup PubNub Introduces Pulse To Facilitate One-To-One Communications

As developers add more interactivity to their apps, PubNub has emerged with a platform for sending out real-time messages and notifications without investing heavily in the infrastructure needed to support it. While it has historically been focused on one-to-many notifications, the latest product from the startup, PubNub Pulse, will allow developers to add persistent connections between users. PubNub works to allow developers to add robust messaging into their apps without having to "rebuild the wheel." The startup's initial product, PubNub Galaxy, was designed for app makers who wish to simultaneously push out real-time messages in a one-to-many fashion. That allows publishers to push messages to mass-scale audiences during major events to multiple mobile and web applications.

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